Pulling SEC filings + quote and writing the call…
Pulling SEC filings + quote and writing the call…
Purple Innovation, Inc.
Next earnings ≈ Jul 28, 2026 · est. from filing cadence
Last earnings -17.1% on 2026-04-28
High return on equity (173.2%); but revenue declined -3.9% YoY.
Rules-based read computed from SEC figures — no Anthropic key set. Add ANTHROPIC_API_KEY to .env.local for a full Claude analysis.
Purple Innovation, Inc. shows $469M in FY2025 revenue (-3.9% YoY), a -11.0% net margin, and 173.2% ROE.
The risks, catalysts, 12-month price target and the cited SEC figures behind this rating — with Pro.
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Sources: SEC EDGAR (CIK 0001643953, latest 10-Q filed 2026-04-28) · EODHD · rules-based read · as of 6/18/2026, 1:02:33 PM.
Research and education only — not financial advice. Calls are generated from SEC filings and a delayed/third-party price feed, may be wrong or out of date, and are not a recommendation to buy or sell any security. Do your own research.
| Line item | FY21 | FY22 | FY23 | FY24 | FY25 |
|---|---|---|---|---|---|
| Revenue | $725M | $573M | $511M | $488M | $469M |
| Gross profit | $294M | $208M | $172M | $181M | $189M |
| Operating income | -$24.6M | -$42.8M | -$114M | -$92.2M | -$43.0M |
| Net income | $3.11M | -$92.5M | -$121M | -$97.9M | -$51.4M |
| Diluted EPS | -$0.31 | -$1.13 | $1.17 | $0.91 | $0.48 |
| Net margin | 0.4% | -16.1% | -23.7% | -20.1% | -11.0% |
Annual figures from SEC 10-K XBRL filings. Open the filing links below for full statement detail.
Computed from SEC XBRL annual figures + the current quote. EV and ROIC use long-term + current debt where filed; estimates, not investment advice.
501 tracked peers · median
Source: EODHD. Yield = trailing-12-month dividends ÷ price.
Last 90 days: 1 open-market buy · 0 sales
| 2026-05-04 | Lucian Robert Gerard Chief Financial Officer | Buy | 60.0K @ $0.49 | $29.4K |
| 2026-03-31 | Ulrich George Turner Principal Accounting Officer | Exercise | 6.58K | |
| 2026-03-31 | HUTCHINGS JEFFREY LAYNE Chief Innovation Officer | Exercise | 16.9K | |
| 2026-03-31 | HAYNOR ERIC SCOTT Chief Operating Officer | Exercise | 21.1K | |
| 2026-03-31 | KERBY JEFFERY SCOTT Chief of Owned Retail | Exercise | 13.6K | |
| 2026-03-31 | KERBY JEFFERY SCOTT Chief of Owned Retail | Tax | 3.92K @ $0.66 | $2.59K |
| 2026-03-31 | Vogensen Todd E. Chief Financial Officer | Exercise | 24.1K | |
| 2026-03-31 | Vogensen Todd E. Chief Financial Officer | Tax | 7.08K @ $0.66 | $4.68K |
| 2026-03-31 | DeMartini Robert Chief Executive Officer | Exercise | 80.4K | |
| 2026-03-31 | DeMartini Robert Chief Executive Officer | Tax | 23.2K @ $0.66 | $15.3K |
| 2026-03-15 | DeMartini Robert Chief Executive Officer | Exercise | 56.5K | |
| 2026-03-15 | DeMartini Robert Chief Executive Officer | Tax | 16.3K @ $0.71 | $11.5K |