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Research & education only — not financial advice. EDGAR is not a registered investment adviser; calls are impersonal, generated from SEC filings and a delayed/third-party price feed, and may be wrong or out of date. The operator and an affiliated trading operation may hold or trade the securities EDGAR rates — see Disclosures. Do your own research.

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Home›Stocks›HOUR

HOUR

Hour Loop, Inc

Next earnings Aug 10, 2026

Last earnings -2.5% on 2026-05-12

Avoid
$1.79▲ +26.06%
over 1Y
L $1.27EODHDH $5.70
Earnings Dividend Split Congress buy Congress sellGrouped by date · hover a pin to expand
Today—
1W-10.9%
1M-9.1%
3M+6.5%
YTD-3.2%
1Y+26.1%
OverviewFinancialsValuationQualityTimelineFilings
Rating
Avoid
Quality
B-
Valuation
Fair value
Filings
Watch
Avoid
Conviction
Horizon
Medium (3–12mo)
12-mo target
$•••
Street · 6 analysts
Sell

Tiny Amazon-dependent reseller with going-concern language and unquantifiable tariff risk — recovering but uninvestable at a 36x P/E.

P/E (price / FY diluted EPS) 35.9 · FY2025

The read

Weak on both the fundamentals and the price — little to like at the current level.

Hour Loop is a ~$63M micro-cap that, by its own 10-K, generates 'practically all' of its revenue as a third-party wholesale seller on Amazon, with only 'negligible' amounts from Walmart and its own site. That single point of failure is the whole business: the filing flags that any restriction on its ability to offer products on Amazon Marketplace, plus continued increases in Amazon fulfillment/storage fees, could directly hit results. Layered on top is acute trade exposure — the MD&A/risk factors cite a new 10% global import surcharge, the termination of de minimis treatment raising compliance costs and threatening the fulfillment model, and an explicit risk that duties paid under 'invalidated 2025 tariff regimes' may be unrecoverable. For an importer running a 52.4% gross margin but only a 1.7% operating margin, a tariff shock that isn't passed through can erase the entire profit. Most decisively, the company itself lists going concern as a material risk — that its ability to satisfy liabilities and continue as a going concern depends on items 'the success of which is not certain.'

The numbers show a real recovery, which is why this isn't a screaming short: net income swung to +$1.70M (from -$2.43M in FY2023), operating income rose 236% to $2.46M, operating cash flow jumped to $2.58M, and ROE prints a flattering 24.4%. But that ROE is an artifact of a wafer-thin $6.99M equity base, and cumulative retained earnings are just $1.11M — the prior losses nearly wiped out everything earned. Liquidity is the soft spot: the most recent cash figure provided is only $2.48M (and is labeled FY2023, i.e. stale), against $16.7M of current liabilities and a 2.41x liabilities/equity ratio. This is a balance sheet with little margin for error precisely as tariff and Amazon-fee headwinds intensify.

Financials · annual, by fiscal year

Line itemFY21FY22FY23FY24FY25
Revenue$62.8M$95.9M$132M$138M$142M
Gross profit$34.8M$49.0M$66.5M$72.0M$74.6M
Operating income$5.47M-$1.92M-$3.00M$731K$2.46M
Net income$4.78M-$1.48M-$2.43M$657K$1.70M
Diluted EPS—-$0.04-$0.07$0.02$0.05
Net margin7.6%-1.5%-1.8%0.5%1.2%

Annual figures from SEC 10-K XBRL filings. Open the filing links below for full statement detail.

Key statistics

Valuation

Enterprise value—
EV / EBITDA—
EV / Sales—
EV / FCF—
P / FCF—
PEG (trailing)—
Earnings yield—
FCF yield—

Quality & risk

ROIC (est.)27.7%
Free cash flow$2.50M
Total debt$27.0K
Net cash$2.46M
Piotroski F-Score6/8

Capital returns

Buyback yield—
Dividend yield (est.)—
Shareholder yield—
Shares Δ YoY+0.1%

Computed from SEC XBRL annual figures + the current quote. EV and ROIC use long-term + current debt where filed; estimates, not investment advice.

Disclosure timeline

SEC · 8-Ks + reports
Some governance/structural items recently, but no outright red flags.
  1. DEF 14A Proxy statement2026-06-25
  2. 8-K Officer / director change2026-05-18
  3. 8-K Earnings results2026-05-12
  4. 10-Q Quarterly report2026-05-12
  5. 8-K Earnings results2026-03-24
  6. 10-K Annual report2026-03-24
  7. 8-K Charter / bylaws change2026-03-17
  8. 8-K Officer / director change2026-02-25
  9. 8-K Officer / director change2026-02-03

Recent filings

all on EDGAR ↗
DEFA14AFiling2026-06-25open ↗DEF 14APeriod ending 2026-06-252026-06-25open ↗8-KPeriod ending 2026-05-152026-05-18open ↗10-QPeriod ending 2026-03-312026-05-12open ↗8-KPeriod ending 2026-05-122026-05-12open ↗4Period ending 2026-04-062026-04-07open ↗4Period ending 2026-04-062026-04-07open ↗4Period ending 2026-04-062026-04-07open ↗4Period ending 2026-04-062026-04-07open ↗4Period ending 2026-04-062026-04-07open ↗10-KPeriod ending 2025-12-312026-03-24open ↗8-KPeriod ending 2026-03-242026-03-24open ↗

Quality score

B-
ValueGrowthProfitHealthMom.
Value—
GrowthB+
ProfitabilityC+
Financial healthB
Momentum—
  • ✓Revenue growing year-over-year
  • ✓Profitable (positive net income)
  • ✗Net margin above 10%
  • ✓Return on equity above 15%
  • ✗Liabilities below 2× equity

Fair value est.

$1.90

Fairly valued +6% vs last close

cheapfair valueexpensive

Modified Graham: EPS $0.05 × (8.5 + 1.5 × 22.0% growth) × 1.04 quality = 38.0× multiple. An estimate, not a price target.

Revenue
$142M
+3.0% YoY
Net margin
1.2%
ROE
24.4%
P/E
—

SEC fundamentals · FY 2025

'21'22'23'24'25

■ revenue · ■ net income, by fiscal year

Revenue$142M+3.0%
Net income$1.70M+159.3%
Gross profit$74.6M+3.6%
Operating income$2.46M+236.7%
Diluted EPS$0.05+150.0%
Cash & equivalents$2.48M-45.6%
Total assets$23.8M+19.3%
Total liabilities$16.8M+13.6%
Stockholders' equity$6.99M+35.5%
Gross: 52.4%Op.: 1.7%L/E: 2.41x

Frequently asked

Is Hour Loop, Inc (HOUR) a buy?
HOUR currently carries a Avoid rating with 4/5 conviction, derived from its latest SEC filings. Tiny Amazon-dependent reseller with going-concern language and unquantifiable tariff risk — recovering but uninvestable at a 36x P/E.
What is HOUR's fair value?
A Modified-Graham model based on HOUR's SEC fundamentals estimates a fair value of about $1.90. It is an estimate from reported earnings, not a price target.
Is HOUR overvalued or undervalued?
Against a Modified-Graham fair-value estimate, HOUR currently appears fairly valued relative to its SEC-grounded earnings power.
What is Hour Loop, Inc's quality score?
HOUR scores 69.66666666666666/100 (grade B-) on a SEC-grounded quality model spanning value, growth, profitability, financial health and momentum.

Sources: SEC EDGAR (CIK 0001874875, latest 10-Q filed 2026-05-12) · analysis by claude-code · as of 6/30/2026, 1:12:04 PM.

Research and education only — not financial advice. EDGAR is not a registered investment adviser or broker-dealer and gives no personalized advice. Every call is impersonal — identical for all users, generated on a schedule from SEC filings plus a delayed/third-party price feed — may be wrong or out of date, and is not a recommendation to buy or sell any security. The operator and an affiliated trading operation may hold or trade the securities EDGAR rates; see Disclosures. Past performance does not guarantee future results. Do your own research.

Insider activity

Form 4 · SEC
2026-04-06
Yu Sau Kuen
Senior Vice President
Award1.60K
2026-04-06
Lai Sam
Chief Executive Officer
Award1.60K
2026-04-06
Lenner Michael Minkin
Director
Award1.60K
2026-04-06
GAO MINGHUI
Director
Award1.60K
2026-04-06
Bui Hillary Hui-Chong
Director
Award1.60K
2026-01-05
Lai Sam
Chief Executive Officer
Award1.51K
2026-01-05
Bui Hillary Hui-Chong
Director
Award1.51K
2026-01-05
GAO MINGHUI
Director
Award1.51K

Earnings history

beat/miss · move
2026-05-12—▼ -1.94%8-K ↗
2026-03-24—▲ +6.43%8-K ↗
2025-11-12—▼ -7.46%8-K ↗
2025-08-12—▼ -9.40%8-K ↗
2025-05-12—▼ -1.52%8-K ↗
2025-03-27—▼ -19.75%8-K ↗

Dates from 8-K (Item 2.02); beat/miss = reported EPS vs consensus (Finnhub, recent quarters); move = prior close → close on/after.

Vs tracked universe

compare →

1192 tracked peers · median

EDGAR Score70 vs 67
Revenue growth3.0% vs 7.5%
Net margin1.2% vs 10.0%
Return on equity24.4% vs 12.0%
P/E— vs 25.7